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Thursday, February 12, 2009

2010 Detroit Auto Show Press Preview Cut To Two Days

As if we didn't already expect the 2010 Detroit Auto Show would be depressing enough, they're cutting the press preview days from three to just two. Looks like we'll have cut-backs to PR-paid drinking.

The Detroit Auto Show typically has three press days, starting on Sunday. The big debuts
occur on Sunday and Monday morning, with other automakers taking time in the afternoon.
Tuesdays were reserved for smaller companies, parts manufacturers and anyone else who was
not a major automaker. While compressing the work into just Monday and Tuesday makes sense given automakers have backed out, it is yet another depressing sign of the Carpocalypse.

The press release from the show below says the idea came from input from exhibitors and
key media. We guess we aren't "key media" since, honestly, we like having the extra day to
troll around the floor in our Mobile Command Center to try and pick up unique stories and
fail at picking up booth professionals.

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